Self-service kiosks are becoming a popular option for cannabis dispensaries and retail stores of all kinds. They offer a convenient way for customers to browse products, access rewards and loyalty programs, and even make purchases without interacting with a human sales associate.
For cannabis businesses, self-service kiosks can be a great way to streamline operations and reduce costs. But there are a few things to keep in mind before implementing them in your business.
Here’s what you need to know about self-service kiosks for cannabis businesses:
1. There Are Different Types of Kiosks
Before you rush out and buy a self-service kiosk for your cannabis business, it’s important to understand that there are different types of kiosks available. The best choice for your business will hinge on the amount of space you have, and the type of experience you want to create for your customers.
The first type of kiosk for your cannabis business is the free-standing kiosk. This type of kiosk is a great option if you have a smaller retail space. They take up less space and can be easily moved around if needed.
Free-standing kiosks are also a good choice if you want to create a more intimate experience for your customers. With this type of kiosk, customers can approach at their own pace and browse products without feeling rushed or pressured.
Additionally, free-standing kiosks are a perfect option if you want to strategically place help centers around your store. Their mobility and smaller footprint make them ideal for placing near entrances or other high-traffic areas.
Another popular option for cannabis businesses is the wall-mounted kiosk. This type of kiosk is a great choice if you have a larger retail space. They take up less floor space but require hardware to attach to your wall.
Often store owners will place them by an entrance or to the side of a counter to promote a more relaxed shopping experience. Customers can walk up, browse your products and deals, and even make a purchase without ever having to stand in line.
Wall-mounted kiosks are also a good choice if you want to create a more interactive experience for your customers. You can create information centers or shopping stalls to build a personal experience.
Some wall-mounted kiosks even come with features like product scanners and built-in payment terminals. This can make the purchasing process even faster and more convenient for your customers.
The second type of kiosk is the tabletop kiosk. As the name suggests, these kiosks are designed to sit on top of a table or counter. They are a great option if you want to create an interactive experience for your customers without taking up too much space.
Tabletop kiosks are perfect for creating information centers or product demonstrations. You can use them to showcase new products, show off exclusive deals, or even offer loyalty rewards and coupons.
2. Kiosks Can Help Streamline Operations
In addition to providing a better experience for your customers, self-service kiosks can also help streamline operations for your business.
Cannabis businesses are often faced with long lines and high customer turnover. This can make it difficult to provide the best possible service to each and every customer.
Self-service kiosks can help alleviate some of this pressure by allowing customers to browse and purchase products on their own. This can free up your staff to provide assistance to other customers or complete other tasks. You can even have a dedicated assistant or personal shopper assigned to the kiosks. It’s a great way to elevate the shopping experience and make your customers feel like VIPs.
3. Make Sure Self-Service is Available in Your Area
Because the retail cannabis space is relatively new, it’s crucial to check your local and state laws to ensure self-service is possible. Most states are allowing some form of self-service, but there are a few exceptions.
Staying up to date on the latest regulations will help you make the best decision for your business. It’s also important to consider how self-service kiosks will fit into your overall operations.
4. Train Your Staff on How to Use Self-Service Kiosks
If you decide to add self-service kiosks to your cannabis business, it’s important to train your staff on how to use them. Your employees should be familiar with the features and functions of the kiosks so they can provide assistance to customers when needed.
They should also know how to troubleshoot common problems that may arise. This will help ensure a seamless customer experience and prevent any disruptions to your operations.
Ease of use is a critical feature to look for when shopping for your self-service kiosks. Choosing a piece of hardware that runs on a stable platform like Android can help ensure a smooth customer experience.
5. Be Prepared for an Increase in Sales
Self-service kiosks can help increase sales by making it easier for customers to browse and purchase products. They can also help promote impulse buys and upsells.
It’s important to be prepared for an increase in sales when you add self-service kiosks to your business. Make sure you have enough products in stock and that your staff is prepared to handle the influx of customers.
Many businesses think they can cut staff or reduce employee presence when adding self-service. However, to truly take advantage of the benefits of self-service, you need to have the right staff in place to provide assistance when needed.
Getting Started with Self-Service for Your Cannabis Business
Choosing the right self-service solution for your cannabis business can be a challenge. With so many options on the market, it’s important to do your research to find the best fit for your needs.
But with a trusted partner on your side, you can make informed decisions that will launch your business to new heights.
To learn more about how self-service kiosks can benefit your cannabis business, contact our experts today. Our team will work with you to find the best solution for your needs.